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Client project

Color World Painting Columbus

Custom WordPress website for Color World Painting in Columbus, OH, a residential and commercial painter that also handles gutters, power washing and holiday lighting.

Color World Painting Columbus website shown on a phone
color-world-painting-columbus website homepage on desktop

Project overview

Color World Painting Columbus is a locally owned residential and commercial painting company with its office in Powell, Ohio, serving homes and businesses across greater Columbus. The site credits the team with more than 25 years of painting experience. We handled the painting contractor website design and a matching marketing plan for the Color World Painting Columbus website.

Painting is only part of what this company sells. It also offers deck and fence staining, power washing, cabinet and brick painting, floor coatings, gutter installation and holiday lighting. Most homeowners would never guess a painter does all that. So the site needed to sell the one-call convenience without burying the core painting work.

Project write-up

Color World Painting Columbus is a locally owned residential and commercial painting company with its office in Powell, Ohio, serving homes and businesses across greater Columbus. The site credits the team with more than 25 years of painting experience. We handled the painting contractor website design and a matching marketing plan for the Color World Painting Columbus website.

Painting is only part of what this company sells. It also offers deck and fence staining, power washing, cabinet and brick painting, floor coatings, gutter installation and holiday lighting. Most homeowners would never guess a painter does all that. So the site needed to sell the one-call convenience without burying the core painting work.

Painting contractor website design that covers far more than paint

The audience splits three ways. Homeowners are planning interior or exterior work, property managers and business owners have commercial jobs, and others just want seasonal help like gutters or holiday lights. Each group needs to find its service fast. In addition, the company serves 37 communities across four counties, including Delaware, Franklin, Fairfield and Licking.

The look borrows straight from the Color World logo. Royal blue paint stroke graphics frame each section, bright red buttons mark every free estimate link, and heavy all caps headlines keep the tone confident. Likewise, bright interior photos with pops of yellow keep the pages feeling fresh.

Clear service paths and a free estimate on every page

We grouped the services the way customers think about them, then repeated the estimate offer wherever someone might be ready to act. Here is what it includes:

  • Residential and commercial menus. Interior, exterior, deck, fence, cabinet, brick and garage door painting sit under Residential Painting, with Commercial Painting and an All Services hub alongside.
  • Seasonal service pages. Holiday lighting has its own section for residential, commercial and HOA customers, and gutter installation and floor coatings have dedicated pages too.
  • County and city landing pages. The Service Area menu breaks down by county, with local pages for towns like Dublin, Westerville, Hilliard and Pickerington.
  • Coverage map. A Google My Maps embed outlines the full service area right beside the list of cities served.
  • Free estimate forms. Estimate requests run through Groundhogg, which records the lead source so the team can see where each inquiry came from.

Simple to manage season to season

The site runs on WordPress with Elementor Pro and the Hello Elementor theme. Therefore the Color World team can swap seasonal offers, add photos to the gallery and post to the blog on their own. Plus, the careers link sends applicants straight to CareerPlug.

Cosmick Media builds lead generation websites for contractors in Columbus and across the country. Explore our custom website development services, or talk to our team.

The challenge

What the client brought to us.

Painting contractor website design that covers far more than paint

The audience splits three ways. Homeowners are planning interior or exterior work, property managers and business owners have commercial jobs, and others just want seasonal help like gutters or holiday lights. Each group needs to find its service fast. In addition, the company serves 37 communities across four counties, including Delaware, Franklin, Fairfield and Licking.

The look borrows straight from the Color World logo. Royal blue paint stroke graphics frame each section, bright red buttons mark every free estimate link, and heavy all caps headlines keep the tone confident. Likewise, bright interior photos with pops of yellow keep the pages feeling fresh.

Our approach

How we tackled it.

Clear service paths and a free estimate on every page

We grouped the services the way customers think about them, then repeated the estimate offer wherever someone might be ready to act. Here is what it includes:

  • Residential and commercial menus. Interior, exterior, deck, fence, cabinet, brick and garage door painting sit under Residential Painting, with Commercial Painting and an All Services hub alongside.
  • Seasonal service pages. Holiday lighting has its own section for residential, commercial and HOA customers, and gutter installation and floor coatings have dedicated pages too.
  • County and city landing pages. The Service Area menu breaks down by county, with local pages for towns like Dublin, Westerville, Hilliard and Pickerington.
  • Coverage map. A Google My Maps embed outlines the full service area right beside the list of cities served.
  • Free estimate forms. Estimate requests run through Groundhogg, which records the lead source so the team can see where each inquiry came from.

Results

  • 25+

    Years of painting experience

    Source: As stated on colorworldcolumbus.com

  • 37

    Communities listed

    Source: Cities We Serve list on the homepage

  • 4

    Counties with landing pages

    Source: Delaware, Fairfield, Franklin and Licking

  • 4.7

    Average customer rating

    Source: As shown on the homepage

Simple to manage season to season

The site runs on WordPress with Elementor Pro and the Hello Elementor theme. Therefore the Color World team can swap seasonal offers, add photos to the gallery and post to the blog on their own. Plus, the careers link sends applicants straight to CareerPlug.

Cosmick Media builds lead generation websites for contractors in Columbus and across the country. Explore our custom website development services, or talk to our team.

Integrations

Third-party services this build connects to.

Tell us what you want to improve.

Tell us where things stand and what you want to accomplish. We’ll help you figure out the next step.

Call 610-419-1013