Kim Frassinelli
Chief Operating Officer
"Forever Learning, Always Leading: Crafting Tomorrow's Digital Dominance."
As the Chief Operating Officer at Cosmick Media, I leverage over 25 years of marketing experience to lead our company's operational strategy and drive scalable growth. Before stepping into the COO role, I spent more than a decade as the Director of Search Engine Marketing. My deep specialization in Google Ads, Google Analytics, Microsoft Advertising, YouTube, and advanced tracking was instrumental in building high-impact advertising strategies. Today, I use that data-first mindset to align our company-wide operations with our core mission: driving client success.
About Kim
Meet Kim Frassinelli, the Chief Operating Officer at Cosmick Media. With a quarter-century of invaluable experience in the dynamic world of marketing, Kim now leads Cosmick Media’s operational strategy, focusing on scaling our services, empowering our team, and ensuring we deliver exceptional results for every client.
Kim’s path to the COO role is built on more than a decade of hands-on success as Cosmick Media’s Director of Search Engine Marketing. It was in this position that she mastered the complexities of Google Ads, Google Analytics, Microsoft Advertising, YouTube advertising, and advanced tracking. She possesses a unique and proven talent for translating intricate digital data into clear, high-impact strategies that consistently drive results.
Today, Kim applies that same data-driven, analytical mindset to the entire company. Her deep understanding of what it takes to execute elite digital advertising campaigns allows her to optimize our internal processes, foster innovation, and ensure our teams are perfectly aligned to deliver the competitive advantage our clients expect.
When she’s not immersed in strategizing for company growth and operational excellence, Kim is an enthusiastic lover of the outdoors. You’ll often find her on a scenic hiking trail, planning her next exciting travel adventure, or simply enjoying precious moments and making memories with her beloved family. This zest for life undoubtedly contributes to her energetic and results-driven leadership approach within the office.
Professional Experience
As the Chief Operating Officer at Cosmick Media, Kim Frassinelli stands at the forefront of digital advertising, bringing over 25 years of dynamic marketing and sales experience to the table. For more than a decade, Kim has been an invaluable asset to Cosmick Media, spearheading successful campaigns and consistently delivering exceptional results for clients as the former Director of Search Engine Marketing.
Kim’s extensive background provides a unique strategic advantage. Her career journey began with significant foundational experiences, including pivotal roles at Newell Rubbermaid early in her career and as District Manager of Marketing & Sales at Verizon. This early immersion in sales and marketing leadership honed her ability to connect with people, understand diverse business needs, and drive growth from a holistic perspective. This passion for understanding different businesses and industries, coupled with the strong bonds she creates with her clients, remains a driving force in her current role.
At Cosmick Media, Kim’s expertise is deeply rooted in the intricate world of online visibility and performance. She is a recognized specialist in Google Ads, Google Analytics, Microsoft Advertising, YouTube advertising, and advanced tracking methodologies. Her approach goes beyond mere management; Kim is an expert in crafting and executing high-impact digital advertising strategies that not only drive traffic but convert it into tangible business growth. She thrives on deciphering complex data, transforming insights into actionable plans, and staying ahead of the ever-evolving search landscape to ensure her clients’ continued success. Her ongoing desire to learn and sharpen her skills extends to enthusiastically expanding into cross-departmental roles and responsibilities, reflecting her commitment to comprehensive understanding and continuous improvement.
Featured Projects
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Fun Fact
"Outside of work, I'm happiest adventuring outdoors, hitting the trails, traveling to new places, and making lasting memories with my family. All typically fueled by a strong espresso or two (and sometimes three!) to kickstart the day's excitement."