Kim Frassinelli
Chief Operating Officer
"Forever Learning, Always Leading: Crafting Tomorrow's Digital Dominance."
As the Director of Search Engine Marketing at Cosmick Media, Kim Frassinelli brings over 25 years of marketing experience, with more than a decade dedicated to driving success for Cosmick Media. Specializing in Google Ads, Google Analytics, Microsoft Advertising, YouTube, and advanced tracking. Kim is an expert in crafting and executing high-impact digital advertising strategies.
About Kim
Meet Kim Frassinelli, the Director of Search Engine Marketing at Cosmick Media, a role she has embraced with passion and expertise for over a decade. With a quarter-century of invaluable experience in the dynamic world of marketing, Kim brings a profound understanding of how to connect brands with their ideal audiences online.
Kim is truly in her element when navigating the complexities of Google Ads, Google Analytics, Microsoft Advertising, YouTube advertising, and advanced tracking. She possesses a unique talent for translating intricate digital data into clear, high-impact strategies that consistently drive results. Clients rely on Kim’s sharp insights and proven ability to craft and execute digital advertising strategies that don’t just perform, but truly excel. Her dedication to staying at the cutting edge of SEM ensures her clients always maintain a competitive advantage.
When she’s not immersed in optimizing campaigns and strategizing for digital dominance, Kim is an enthusiastic lover of the outdoors. You’ll often find her on a scenic hiking trail, planning her next exciting travel adventure, or simply enjoying precious moments and making memories with her beloved family. This zest for life outside of work undoubtedly contributes to her energetic and results-driven approach within the office.
Professional Experience
As the seasoned Director of Search Engine Marketing at Cosmick Media, Kim Frassinelli stands at the forefront of digital advertising, bringing over 25 years of dynamic marketing and sales experience to the table. For more than a decade, Kim has been an invaluable asset to Cosmick Media, spearheading successful campaigns and consistently delivering exceptional results for clients.
Kim’s extensive background provides a unique strategic advantage. Her career journey began with significant foundational experiences, including pivotal roles at Newell Rubbermaid early in her career and as District Manager of Marketing & Sales at Verizon. This early immersion in sales and marketing leadership honed her ability to connect with people, understand diverse business needs, and drive growth from a holistic perspective. This passion for understanding different businesses and industries, coupled with the strong bonds she creates with her clients, remains a driving force in her current role.
At Cosmick Media, Kim’s expertise is deeply rooted in the intricate world of online visibility and performance. She is a recognized specialist in Google Ads, Google Analytics, Microsoft Advertising, YouTube advertising, and advanced tracking methodologies. Her approach goes beyond mere management; Kim is an expert in crafting and executing high-impact digital advertising strategies that not only drive traffic but convert it into tangible business growth. She thrives on deciphering complex data, transforming insights into actionable plans, and staying ahead of the ever-evolving search landscape to ensure her clients’ continued success. Her ongoing desire to learn and sharpen her skills extends to enthusiastically expanding into cross-departmental roles and responsibilities, reflecting her commitment to comprehensive understanding and continuous improvement.
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Fun Fact
"Outside of work, I'm happiest adventuring outdoors, hitting the trails, traveling to new places, and making lasting memories with my family. All typically fueled by a strong espresso or two (and sometimes three!) to kickstart the day's excitement."